Recurring Revenue Mystery and Misperception
![Magic.png](https://knowledge.blub0x.com/@api/deki/files/1918/Magic.png?revision=1)
Typical Statements Made About RR
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Generating RR is difficult
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Do something different
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Provide managed services
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Hire lots of people
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Be a big company
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Have lots of capital
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Sell in certain verticals
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Sell monitoring services
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Hire a special sales force
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Host a platform
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Customers don’t like RR
All False - All Untrue