Channel and Licensing Strategy 4 Prong Approach
1. BluBØX through Reseller Channel (Integrators)BluBØX through Reseller Channel (Integrators)
- Traditional Integrator And Alarm Dealer Channel
- SMB To Enterprise Solution
- 250 – 300 Integrators Nationally
- Market Direct To End Users To Create Demand In The Channel
- Market A&E Specs To Consultants And Get Specified Or Approved Equal
2. BluBØX to Very Large EnterpriseBluBØX to Very Large Enterprise
- Market Direct To Large, Sophisticated End Users
- Establish Position As An Enterprise Class Solution
- Special Projects
3. BluBØX Licensing to ManufacturersBluBØX Licensing to Manufacturers
- License And Private Label Blubøx Products And Services To Manufacturers That Are Interested In Providing A Unified Cloud Solution As Part Of Their Offering
- Focused On Legacy Client-Server Video, Access Control And Alarm Companies And Mercury Partners
4. BluBØX through BluBUY E-Commerce & DistributionBluBØX through BluBUY E-Commerce & Distribution
- Low Cost No Panel/Light Panel BluSKY To Wireless Locks, No Nvr Video And Sms/Email Alarm Notification Solutions
- Small Systems
- Residential And Small Business
- DIY Market
- Special Distribution And Partnership Situations
- Internet Sales Via BluBUY E-Commerce Website
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