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BluINFO

Marketing

Marketing

  • Develop a national channel of 280 Resellers

  • Market directly to the Commercial Real Estate, Corporate and Financial verticals

  • Promote the most unique products to propel BluBØX into the market

  • Educate consultants, architects and engineers on BluBØX and its product specifications

  • Leverage the BluBØX website, knowledge base, product demo and socia media as force multipliers

  • Also leverage partnerships with major technology suppliers

  • Exhibit and speak at major trade events

  • Promote references, case studies and white papers

     

Commentary

BluBØX has earned a small but good reputation in the marketplace.  Now, it needs to:

Develop a national channel of 280 Resellers.

Market directly to the Commercial Real Estate, Corporate and Financial core verticals.

Promote the most unique products to propel BluBØX into the market.

Educate consultants, architects and engineers on BluBØX and its product specifications.

Leverage the BluBØX website, knowledge base, product demo and social media as force multipliers.

Also leverage partnerships with major technology suppliers.

Exhibit and speak at major trade events and conferences.

And promote reference installations, case studies and white papers.

 

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