Your customers are more aware and sophisticated than ever before • How are you protecting the data I am providing you? • What security measures are you taking to protect the data I am providing you? •...Your customers are more aware and sophisticated than ever before • How are you protecting the data I am providing you? • What security measures are you taking to protect the data I am providing you? • They may ask you or your 3 rd party vendor to fill out their IT departments security assessment form