The PSaaS model works because it embodies today’s megatrends which are quickly pushing it forward. It also works because it is a win-win solution for everyone across Financial, Technological, Operational and Strategic areas.
For Integrators: It gives them a differentiated product to sell that is aligned with technology and starts them on the path to generate high margin recurring revenue and improve their business value.
For End Users:
- It lowers their up-front cost and their total cost of ownership
- It guarantees frequent upgrades to the software and optionally to the hardware providing less obsolescence and more innovation.
- It reduces the equipment that is installed on the premises, meaning that less can go wrong and fewer headaches.
- It enables better and faster support (remotely / through the Cloud) and thus promotes a positive, long-term relationship with the provider.
And for BluBØX: PSaaS provides a high level of differentiation and amazing profitability in a market that is otherwise suffering from commoditization.